Journal
Materials, care and style – clearly explained.
Knowledge about our fabrics, certificates and collections. Short, honest and without jargon.
Materials
Organic cotton or conventional cotton: the difference
Same plant, different farming: what sets organic cotton apart from conventional cotton and how to recognise certified products.
Materials
Natural dye: colours from walnut husk and mulberry leaf
Walnut husk, mulberry leaf, onion skin: how plant-based colours on organic cotton are made, why every shirt looks slightly different and how to car...
Materials
TENCEL™ Lyocell and TENCEL™ Modal: origin, feel and care
Both fibres come from wood, but they wear differently. What makes TENCEL™ Lyocell and TENCEL™ Modal special and how to care for them properly.
Materials
Linen: properties, feel and care
Cool, hard-wearing and full of character: what makes linen special, why it creases and how to wash and iron linen clothing properly.
Materials
Feel-good clothing: how organic cotton, TENCEL™ Lyocell, TENCEL™ Modal and linen feel
Soft, cool or textured: what really determines how a fabric feels and which material suits you.
Materials
Recycled materials: what's behind REPREVE®, GRS and RCS
PET bottles become yarn: what recycled polyester is, what REPREVE® means and how GRS and RCS verify the recycled content.
Materials
RWS wool and merino: what the Responsible Wool Standard means
What's behind the Responsible Wool Standard, how lambswool and merino differ and how to care for wool knitwear properly.
Materials
Natural fibres at a glance: cotton, linen, wool and wood-based fibres
Cotton, linen, wool and fibres made from wood compared: how they feel to wear, what they're suited to and how to recognise certified products.
Material guide
New articles by email
Once a month: new articles and collections. Plus 15 % off your next purchase.